Responsive web design:
This describes the design pattern that is used to make all of the elements of a web page fit and format in all sizes and types of screens of our devices. In the past, it was statically designed, keeping in line with the average size screen device of the average user.
Now, since there are many types of devices with many different screen sizes, like smart phones, tablets, and laptops etc., it is impossible to settle for a single size webpage format. That is why it is necessary to use this technique to make the web design of your page adapt and show perfectly in any device used to access it.
Every year the percentage of users who use their smartphones to access the internet increases. That is why it is vital that your web page is designed and optimized for this. For example, Google is particularly interested in the issue of page speed, but especially takes into account the speed of the pages in its mobile version. For that they are recommending the use and implementation of Accelerated Mobile Pages (AMP) to make Mobile-Friendly pages. If your Website is not Mobile-Friendly this could affect the way that Google sees your page and could give priority to your competition, leaving you behind.
The internet has greatly democratized the way of doing business, now anyone can have the business they want and sell virtually anything online, without having to have a physical location. There are many successful cases of people who, without much experience, manage to become their own bosses and make a lot of money by having their own online store. The number of niches that are unexplored and the number of new niches that are popping up day-to-day are an indication that creating and having your own online business is one of the best decisions you can make in your life. We can help you create your online business now, just call us and we’ll gladly meet with you and make a plan that fits your needs.
You have ever heard that “Content is King”? Yes, when it comes to the internet, content truly is king! If you have a website or need one, you have to be aware that if your page does not have quality content, it can make it almost impossible for the users eye to go out among the other competitors. Google is constantly changing its algorithm to make sure that the pages they display are the ones that have the best content. Now it is vital that you provide the best information or content in your field. When you run a search in any online search engine like Google or Yahoo, you expect that the first pages or results that are presented to you are full of relevant and important information. You look for the best information to be presented to you in the fastest and most consistent way possible so as not to waste your time. You should expect the same for your page and we do the work for you.
You’ve probably heard the phrase “marketing funnel” thrown about by presenters and speakers. Here’s a basic rundown of what this is. What is a Marketing Funnel? Put simply, it’s a set of stages on a website that a potential visitor will have to take in order to carry out an action that you desire. So if [...]
Since LinkedIn, Facebook, Twitter, Google+ and other such social media websites introduced the business page, businesses and entrepreneurs have found it extremely easy to promote their product or service. With a simple click they can introduce their product or service to the world and attract attention of people who were beyond their reach. It’s a platform [...]
Online Video Marketing 101 In an exceedingly digitized world, it is no surprise that we spend so much of our time online that businesses, in a bid to interact with us, their target audience, made sure that they need to jump on the same platform as we do. This saw advertising split into digital advertising that [...]
Everyone talks about how the Internet is revolutionizing the way businesses interact with their target audiences. In other words, the world is getting smaller and smaller with the internet making everything available and accessible with just a few clicks. On the other hand, there is a huge amount of information out there for the consumer, and [...]
Every business that is looking to earn more sales and strengthen their relations with their target audience needs the help of marketing. Without marketing, your business will be good for nothing, and even if you have the best products/services in the world, it wouldn’t matter if no one knows about them. Let’s find out why every [...]
While technology has revolutionized every single industry, marketing remains that one domain that has experienced a fundamental shift due to technological advancements over the past two decades. Today, marketing is all about providing a customized experience to each customer, and in order to so, marketing professionals rely heavily on customers’ data. This is where data-driven marketing [...]
The online marketing industry is complex and dynamic. Every year, new software, new technologies, and new marketing techniques are introduced. In addition to this, the changing customer needs and purchasing factors also influence the online marketing practices of businesses greatly. This leads to the introduction of new trends that revolutionize the industry, stay for some time, and [...]
If you’re running a business, chances are you’re already using social media to reach your customers and to enhance your brand awareness. However, if you’re not among those over 70% businesses that use social media platforms to market their offerings, you should consider developing a social media marketing strategy right now in order to enjoy the [...]